While always advisable to take the time to get your house in tip top shape before putting it on the market, there are times when you may be in a hurry to sell because you have found a new property. Or, you may need to sell due to financial strain or perhaps need to relocate for work or other reasons.
Gerhard van der Linde, MD of Seeff Pretoria East says that whatever the reason, chances are that you want to get ready to sell as quickly and cost effectively as possible. If you have put an offer in elsewhere or find yourself in a financial predicament, then time will be of the essence.
“Your starting point”, he says, “is to call in an estate agent with a strong footprint in the area. The area specialist will provide advice on the minimum that you would need to do to make you property attractive to buyers and, importantly, guide you in terms of the right asking price”.
He also recommends that the estate agent provide the seller with a list of similar properties currently on the market that will be competing with the property now being listed. “For your property to sell first, it must offer the best value for money when compared with other properties that offer more or less the same”, he says.
“There is a strong correlation between the asking price and state of the property. Buyers will quickly make up their mind as to whether your price appears to be too high. The faster you need to sell, the more critical it is that your price match the state of your home”.
Do not take it personally if the agent asks you to make repairs or paint. Van der Linde gives a few tips to get your home market ready quickly and cost-effectively:
Basic repairs – bad maintenance is a deterrent. Always keep your property in a good state as it is cheaper to fix than replace. Do a regular check and fix up and especially when you need to sell, fix all basics such as loose hinges, broken handles, light fittings and broken tiles.
Fresh coat of paint – a fresh coat of paint can make all the difference and is an inexpensive way to get a clean and neat appearance that will entice buyers. Be sure to stick to neutral colours.
First impressions count – clean the yard and garden and clear all clutter in the home. Ensure that it is aired out if necessary and have carpets and curtains or blinds cleaned. A neat house is a critical prerequisite.
Home staging – staging for show days and viewings is now an important factor for sellers. Aside from ensuring that it is clutter-free, put out clean towels and perhaps some fresh flowers to make the home as attractive as possible.
Right price – be sure to heed the advice of your real estate agent in terms of setting your price, otherwise you are wasting time valuable time.