Areas and Places

Luxury living for Midrand millennials

Century Property Developments, the company behind the Waterfall Estate and billions of rands’ worth of other residential developments in Midrand, has appointed national property management company Trafalgar to let and manage its luxury apartment developments in the area.

These include Crowthorne Luxury Apartments and the recently-launched Carlswald Luxury Apartments complex, which offers ultra-modern one, two and three-bedroom apartments in a low-rise development with excellent security and communal facilities.

“Located very close to the Mall of Africa and Waterfall City as well as the other developments taking place in the burgeoning Waterfall mixed-use precinct, these apartments are designed to meet the rising demand for quality urban-style accommodation in this area,” says Trafalgar MD Andrew Schaefer.

“Many blue-chip companies already have their headquarters in Midrand, and with several more coming to the new CBD of Waterfall City, an increasing number of young executives and managers want to live close to work and avoid having to commute from Johannesburg or Pretoria”.

“And the luxury apartments in the Century developments are exactly the type of accommodation they prefer – upscale units in an estate setting that also facilitate a busy lock-up-and-go lifestyle and enable quick and easy access to exclusive shops, restaurants and schools.”

He says the strength of demand is indicated by the very rapid uptake of the 216 apartments in Crowthorne Luxury Apartments complex and the strong response to the recent launch of the Carlswald Luxury Apartments development. Rentals in the first phase of this project start from R6200 a month for one-bedroom units, R8200 for two-bedroom units and R11 600 a month for three-bedroom units, and 182 of the 237 units that have been completed are already let.

“However, specialist management is now required to ensure that the complexes are properly run and maintained and will retain their appeal while increasing in value, and we are very proud that Century Property Developments has chosen Trafalgar to provide this service.”

Jessica van der Walt, operations manager for Century Property Developments, says the company conducted extensive research before selecting Trafalgar because of its national footprint and professional reputation in the industry, and is certain it made the right decision. “Their level of service is outstanding and we are particularly pleased at the way their team has been able to integrate with ours and work together to achieve a common goal.”