The Sharks (Pty) Ltd are delighted to announce that a new five-year multi-million rand partnership has been entered into with Growthpoint Properties Limited; the Stadium’s new naming rights sponsor.
The stadium will now be known as Growthpoint KINGS PARK.
Growthpoint Properties is the largest South African listed property company with property assets valued over R55 billion. It owns and manages 390 properties in South Africa, 44 properties in Australia through its investment in Growthpoint Properties Australia or GOZ, in which it has a 66% stake, and a 50% interest in the properties of the V&A Waterfront in Cape Town.
The Sharks CEO, Brian van Zyl stated, “We welcome Growthpoint properties to The Sharks family and we thank them for their investment in our brand. We look forward to a long and mutually beneficial partnership.”
“We are very excited to have a company of Growthpoint’s pedigree on board as stadium naming rights sponsor. Both our brands have enjoyed vast success over the years and we look forward to the joint success of this new and exciting partnership,” added Michael Ablett, The Sharks Marketing Manager.
Growthpoint’s commitment to The Sharks does not just stop at naming rights for the Stadium but also transcends to the team. The Growthpoint logo will now appear on the back of the playing shorts, commencing from our next home game against the Bulls on the 25th May 2013. This further enhances their commitment to The Sharks.
Growthpoint Properties Limited CEO Norbert Sasse says: “We are proud to be associated with The Sharks. Growthpoint KINGS PARK brings together two iconic South African brands that share similar values: performance, passion and a pioneering spirit. It’s a chance for us to engage with sports fans and clients across South Africa.”
Head of Marketing and Communications at Growthpoint Properties, Nadine Kuzmanich, says they sought to sponsor a team as passionate about connecting with fans as Growthpoint is about its clients. South Africa loves The Sharks. Sporting fans are passionately invested in the team. It’s a real emotional connection. We feel the same way about our clients. We are delighted with this new five-year partnership. This sponsorship will give us exposure across the landscape of South Africa and Australasia, which is what we have been looking for,” says Kuzmanich.